Jo Malone CBE is a renowned entrepreneur and fragrance expert, celebrated for her innovative contributions to the beauty industry. Starting her career as a facial therapist, Jo’s journey into the world of scent began in her kitchen, where she hand-crafted unique fragrances. This talent led to the creation of the iconic brand Jo Malone London in 1990, which quickly gained a loyal following across the UK. After achieving immense success, Jo sold her business to Estée Lauder in 1999, continuing as the Creative Director until 2006. Five years later, she launched her second brand, Jo Loves, further cementing her status as a pioneer in the fragrance world.
Beyond her entrepreneurial ventures, Jo has been honoured with numerous awards for her contributions to the beauty industry and the British economy. In 2008, she was appointed an MBE for her services to the beauty sector. A decade later, she received a CBE in recognition of her involvement in the GREAT British Campaign, which promotes British creativity and industry on a global stage. Her work in this campaign has further highlighted her influence, both as a businesswoman and an advocate for British excellence. In 2016, she published her autobiography, Jo Malone: My Story, offering an intimate look into her life and career.
As well as her business achievements, Jo Malone has become a sought-after keynote speaker, sharing her inspirational story with global audiences. Raised in government-subsidised housing and having left school at a young age to care for her mother, Jo’s path to success was anything but straightforward. She overcame significant challenges, including dyslexia and a battle with breast cancer, and her resilience has inspired many. Today, she continues to be a prominent voice in the fragrance industry and is passionate about helping others build their own brands.
Jo’s enduring passion for fragrance and business management remains at the forefront of her career. From launching Jo Loves in Australia to creating a BBC Maestro course on building successful brands, she continues to shape the business world. Her expertise spans consumer behaviour, retail, sales, and female entrepreneurship, making her a powerful force in the beauty industry and beyond.
Jo Malone is regularly booked to engage audiences at events, read their latest feedback below:
“Touching, realistic and full of determination – good insights from an entrepreneur at a late stage.”
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