Jenna Meek

Jenna Meek is the Co-Founder and Chief Executive Officer of REFY Beauty, one of the most influential modern cosmetics brands. Since launching the company, she has helped transform REFY into a global beauty success story, earning a place in the Sunday Times Top 100 Fastest Growing Companies in 2025. In 2026, Jenna stepped into the spotlight as a Guest Dragon on Dragons’ Den, demonstrating not only sharp commercial instinct but also a commitment to mentoring emerging entrepreneurs. As a result, she is widely hired as an inspirational leadership speaker who represents a new generation of founders building high-growth companies while prioritising authenticity, culture and purpose.

Jenna’s career began in the fashion industry, where she developed a strong foundation across a number of respected luxury brands. After completing a BSc in International Fashion Marketing at Manchester Metropolitan University, she worked at Hugo Boss before gaining experience at Rebecca Minkoff, Christopher Raeburn, Emilia Wickstead and Burberry. Across these roles she worked in product development and studio management, learning how creative concepts are translated into commercially successful products. These formative experiences gave Jenna a deep understanding of brand building, product innovation and team leadership within highly competitive industries.

In 2015, Jenna founded Shrine, her first independent venture, successfully tapping into emerging beauty trends and building a loyal following among younger consumers. Building on that success, she co-founded REFY Beauty in 2020, creating a brand known for its minimalist aesthetic and community-led approach. Under her leadership, REFY has grown rapidly and has been recognised as one of The Times Best Places to Work, highlighting the strong internal culture she has cultivated. Jenna’s entrepreneurial achievements have also earned her recognition as a Top 10 Finalist for the EY Entrepreneur of the Year Award.

Jenna is widely sought after as a speaker because she combines real entrepreneurial success with a refreshingly honest perspective on leadership and business growth. Her talks explore the realities of launching and scaling a brand, building strong teams and maintaining authenticity while navigating rapid expansion. Recognised on the Forbes 30 Under 30 list and honoured with Marie Claire’s Prix d’Excellence award, Jenna’s story resonates strongly with audiences. Through engaging storytelling and practical insight, she inspires founders, leaders and aspiring entrepreneurs to think boldly, lead with confidence and turn ambitious ideas into impactful businesses.